Project Overview
WhoaZone runs award-winning inflatable Wibit obstacle courses at four locations: Whihala Beach in Whiting, Indiana; Meadowmere Park in Grapevine, Texas; Heron Beach in Holly, Michigan; and Bald Mountain in Lake Orion, Michigan. Each park has large floating obstacle courses for all ages, offering fun activities like running, jumping, sliding, bouncing, and splashing all summer long.
Before the website redesign, each WhoaZone location had its own website, leading to brand inconsistency and making it hard for guests to find all the parks. Families couldn’t easily compare locations or see that WhoaZone had parks in different states. We used our experience with inflatable waterpark brands to bring all four parks together on one website. This new site gives WhoaZone a unified online presence, helps visitors find their nearest park, and makes booking and getting information easier.
Website Design
The new WhoaZone website shows off the brand’s energetic personality with bright colors and lively photos. Each park has its own page with details about local amenities, hours, prices, and direct booking through Roller. Photos highlight the huge Wibit obstacle courses in action, with kids jumping off platforms, families racing, and aerial views showing the size of the parks. The design is both playful and easy to navigate, so families can easily see what WhoaZone offers, where to go, and how to book.
Mobile First
Many families use their phones to plan and book summer outings, so a responsive design is key for WhoaZone. The mobile site makes it easy to pick a location with large, touch-friendly cards that clearly show park images and locations. After choosing a park, visitors can quickly find important details like hours, prices, waiver info, and booking links without feeling overwhelmed. The simple menu keeps everything organized, and fast-loading images let families browse obstacle courses even with slow internet. The site also connects with phone features for one-tap calling and map directions, making it easy for visitors to get help or find the park.
Consolidating Locations
Having four separate websites in Michigan, Indiana, and Texas caused problems for WhoaZone, like extra work managing content, inconsistent branding, and missed chances when visitors didn’t know about other locations. We fixed this by creating a single website that brings all the parks together while still letting each park keep its own identity. This setup makes it easier to update content, keeps the brand message and look consistent, and makes it simple to add new parks as WhoaZone grows. With experience from working with other waterpark brands like LandzEdge and Splash-n-Dash, New Vue built a platform that helps WhoaZone run smoothly and attract more guests.
"Paul & the New Vue team are great partners to have working with you! No matter the scope of the project, their attention to detail & diligence is unmatched. They work hard to go above & beyond and ensure client satisfaction. Utilizing them for our BI Reporting has helped me to make critical business decisions in real time. For our website, if an issue arises, the New Vue team responds promptly, keeping business and online transactions seamless."
Jen Rice
GM at Empire Recreation Management & WhoaZone